Facebook marketing is one of the most superior social media marketing strategies. It offers many unique benefits for your business.
Marketing on Facebook helps you to find new customers and build lasting relationships with them. The following by UK marketing expert Graeme Winchester and the marketing team from a social media think tank are mind-blowing reasons your business needs Facebook marketing:
#Huge fan base
Facebook is currently the most popular social networking site with more than 2 billion active users. Whether you run a small business or an already established business, you need to do your market research as you cannot afford not to have a solid presence there. Moreover, Facebook encompasses a wide range of demographics meaning it’s the most targeted form of marketing. Whether you are trying to reach a particular age group, income group, social class or any other group , you can readily find them on Facebook. This form of digital marketing helps online businesses to find new customers and build lasting relationships with them.
#Maximum online presence at a minimum cost
Every online business entrepreneur will want to launch a business where there is a broad audience. Whether you run a brick and mortar like this fixed seating business does or this liposuction manchester clinic or perhaps just run an online blog, with the 2 billion person fan base, it means your products or services have higher chances of reaching the targeted audience. Advertising on Facebook is cheaper compared to Google. Besides, Facebook video views are cheaper than Google.
Facebook avails a free insights tool which allows you to track the results of your Facebook marketing efforts. The tool gives you comprehensive details on how prospects are engaging with your business.
Joe Schmitt runs the social media for Viral Media Boost and this personal trainer manchester business notes “Facebook marketing is relatively fast in driving results. Unlike traditional methods of marketing, Facebook marketing will enable you to reach thousands of people the moment you start. It is a fast way to drive high quality traffic to your site and to increase your conversion rate.”
Peter Mason runs the marketing for this ac compressor repair company and notes “Facebook marketing will build your brand awareness significantly. It provides a platform for you to make your audience aware of what you are offering. This makes people more familiar with your brand and those people are more likely to purchase your products.”
If you want to stay ahead of your competition without spending much on advertising, take advantage of Facebook marketing today and drive revenue, sales, and leads.